Jason Polan was a New York based artist who depicted the everyday lives of people. In 2021 UNIQLO created a memorial collection that picks up designs from his vast collection of work and expresses his unique perspective and art style. Get It Studio was selected to create a series of distinctive videos to be released during the worldwide launch of this new exclusive collection.
We chose to use stop-motion animation techniques to enhance the playful storytelling aspect that best reflects the artists’ universe. Our aim was to highlight his approach to art which is full of joy and energy.
Various clip iterations were produced to be deployed across a multitude of media-channels (e.g. websites, posts, stories and in-store video displays). We produced and directed the creative process in stop-motion shooting and handled the post-production work for all the different animations dedicated to this collection.
Digital Art Studio in Jouxtens-Mézery (CH)
Get It Studio est le fruit de la collaboration entre les designers lausannois Sandra & Alexandre. Oscillant constamment entre les mondes physique et numérique, ils conçoivent avec soin chaque élément et développent des solutions sur mesure, de l'idée à la production, afin de dévoiler une nouvelle marque, lancer un produit ou expliquer un concept. De la direction artistique au design et à l'animation, leur méthode collaborative et transdisciplinaire leur permet d'offrir une large palette de contenus, toujours chargés d'émotions !
Brands
Google, Uniqlo, Logitech
Featured in
Slanted Magazine, Stir World, Aiga Eye on Design, Fubiz, Page Magazine, Inspiration Grid, We and the color